Help a reader make one clear decision.
A book promotion page should answer a few straightforward questions: what is this book about, who is it for, who wrote it, and where can I get it? Start there before adding extras. A visitor should not have to decode a long author biography to understand the book.
Write a short description in the language of your intended reader. Name the question or problem the book addresses and the perspective it offers. Be specific without promising an outcome you cannot guarantee.
Give the cover and author information a job.
Use a clear cover image and a title that matches the published edition. Explain why you care about the topic in a short author biography. Choose details that connect to the book, rather than listing every position you have held.
If you include endorsements, use real words from people who gave permission to publish them. If you do not have endorsements, a thoughtful description and a clear author introduction are enough to start. Do not fill the gap with invented praise.
Make the route to the book easy to follow.
Label purchase links with the destination or edition, so readers know what they are opening. Check each link after publication, and check again when an edition or retailer listing changes. Share the page in places where the subject already belongs, such as a relevant newsletter or teaching resource.
SermonScribe includes public book promotion pages with cover imagery, descriptions, author information, and purchase links. Review the details before choosing to publish. Your book workspace and your public page serve different audiences, so be intentional about the information you make public.
- A recognizable cover and consistent title.
- A description that names the intended reader.
- A relevant, concise author biography.
- Working, clearly labeled purchase links.
- A final review of everything that will be public.
Put the idea into practice.
Bring a sermon to SermonScribe and take the first step toward a manuscript you can share.
Start your book